Admissions Counselor

Sep 01, 2017
Institution Type
Four-Year Institution

Company Description:

When Bay Path opened its doors to students in downtown Springfield, MA  in 1897, it had a very clear goal: to provide a practical, affordable, and career-oriented education to meet the needs of companies, organizations, and communities. From the beginning, Bay Path prided itself on being entrepreneurial, constantly pushing the boundaries of the academic experience to fit the student. To start them on the road of success. We still do.

Today, that spirit and philosophy is more important than ever in higher education. At Bay Path, it's not just the number and breadth of undergraduate and graduate programs that defines us-and we have many-but it is our ability to connect the classroom to learning to leadership to experience to career that is at the core of what we do best. We know the work that needs to be done.

Bay Path University, an independent and not-for-profit institution, was named Among Fastest Growing Baccalaureate Colleges by the Chronicle of Higher Education Almanac, and is a member of the Women's College Coalition. With a main campus in Longmeadow, MA and four satellite locations, (East Longmeadow, Sturbridge, Concord, Springfield), Bay Path offers undergraduate, graduate (for women and men) degrees, and professional certificates.

We're committed to preparing our students to navigate a constantly changing world. Whether it is one of our innovative academic programs, groundbreaking online learning platform, or through our Women as Empowered Learners and Leaders initiative, we educate our students in ways that will help them to grow, learn to adapt, and always to flourish.  Be part of the change.

We invite you to visit our website at where you can learn more about Bay Path University.

Job Description:

  • Position Code:ADMC
  • Job Type: Full Time
  • Hours: 8:30am-5:00pm
  • Schedule: Mon - Fri. Weekends & Evenings as required
  • Position Location: Longmeadow, MA

Job Summary:

The Admissions Counselor focuses primarily on direct student recruitment and the implementation of initiatives integral to the department's recruitment strategies and goals.

Essential Duties:

  • Travel to and represent college at college and high school fairs and visits to establish relationships with prospective students, parents, guidance counselors and teachers.
  • Work collaboratively with the Office of Multicultural Affairs to recruit and support diverse student populations.
  • Develop and strengthen assigned territory by researching trends, demographics, etc., and exploring marketing opportunities.
  • Prioritize and coordinate high school visits for travel seasons.
  • Make presentations to classes, clubs/organizations, and/or community groups as necessary.
  • Cold call inquiries to generate campus visits and applications.
  • Follow-up with all inquiries and applicants by phone, email, and mail, using the department's version of "predictive modeling" (I,L,H etc.).
  • Establish and maintain relationships with prospective students from inquiry through matriculation.
  • Interview prospective students and meet with their families.


  • Bachelor's degree required.
  • Valid driver's license required; must successfully pass the Defensive Driving Course and driving record check at time of hire and annually thereafter. 
  • Excellent oral, written and interpersonal skills.
  • Beginner fluency in Spanish preferred.
  • Ability to effectively work both independently and in a team environment.
  • High level of organization and motivation.
  • Ability to report and interpret statistical data, make recommendations and projections.
  • Intermediate working knowledge of Microsoft Office Suite and database software tools. 
  • Ability to meet goals and deadlines.
  • Excellent follow-up skills.
  • Creative ideas and enthusiasm.
  • Experience developing relationships with people of different ages, genders, and backgrounds.
  • Ability to handle confidential information with discretion and in accordance with FERPA and HIPPA guidelines. 
  • Willingness to work flexible and extended schedule including weekends, evenings and overnights during travel seasons.
  • Talent for generating creative ideas and enthusiasm.
  • Ability to represent the admissions profession positively through a strong, student-centered ethic.
  • This position requires the ability to travel to remote locations and to load and transport admissions materials, displays and other equipment. 
  • Experience effectively engaging backgrounds, identities, and communities different from one's own.
  • Ability to adhere to University policies and procedures.
  • Ability to handle confidential information with discretion.
  • Should be committed to a culture of diversity, respect and inclusion.
  • General knowledge of the University's mission, purpose, and goals and the role this position plays in achieving those goals.

Additional Information:

Commitment to Diversity and Inclusion
Bay Path University is a diverse community devoted to proactively nurturing a campus-wide culture that promotes and ensures respect, inclusion and safety for all members regardless of race, color, national origin, age, gender, religion, sexual orientation and gender identity, socio-economic background, or physical ability. We are one University that opens our hearts and minds to conversations, to learning and to creating a community that is welcoming of all. Regardless of position, it is expected that each employee will embrace this commitment and demonstrate an attitude of respect toward and acceptance of all members of our community.

Application Instructions:

Applicants for this position should attach a cover letter resume / curriculum vitae, the contact information for four (4) professional, work related references and any other relevant information pertaining to this position and your candidacy.  Please apply online.  Faxes and emails will not be accepted. 

An Equal Opportunity Employer, Bay Path University is committed to fostering diversity in its student body, faculty, and staff. 

Similar jobs

Similar jobs