Marketing Specialist 3

Location
Stanford
Posted
Sep 01, 2017
Institution Type
Four-Year Institution


Stanford University

Marketing Specialist 3

Job Number:
76186

Do you thrive in an agile environment and have an interest in cultivating a diverse and inclusive workplace culture? The Sr. Communications Specialist is an integral member of the small but highly impactful HR Communications team. We will immediately put your skills to use as we manage communications that keep Stanford's 16,000 employees and 5,000 retirees informed, engaged and connected.

Your role will be to develop strategic communication plans, create original content for articles, websites, video and other forms of digital media, execute multi-channel communications, collaborate with our internal stakeholders, and partner with communications colleagues to build awareness and “amplify” our Cardinal at Work identity and key messaging to reach our target audiences.
You will direct the development and implementation of marketing initiatives for high impact offerings, enabling programs, services, events and/or products to meet business objectives. To enhance our programs and services, you will identify and implement process improvements and direct cross-functional collaboration across the organization.

Previous experience with employee communications is desired. Ability to plan and manage complex projects is required. Demonstration of your talents in communication planning and project management is required if you are selected for an initial interview, and an online or print portfolio are required if you are invited to a second interview.

About HR Communications

HR Communications is a center of expertise within University Human Resources, a business unit at Stanford that includes several departments with employment-related services, programs and plans to support all employees (and official retirees).
HR Communications manages the breadth of communications with many target audiences, including prospective employees, faculty, staff, retirees, many internal HR partners, and all people managers. Our integrated communications include the management of five websites, several monthly newsletters, social media channels, print publications, leadership presentations, as well as communication related to employee connection events that are part of the “Cardinal at Work” workplace identity.


CORE DUTIES*:
  • Develop, manage and execute strategic communications plans/programs to meet business objectives.
  • Create and manage the execution of integrated communication strategy leveraging the employee experience strategy, incorporating appropriate channels (i.e., web, print, email, online).
  • Define and conduct market research, including employee communication surveys, competitive benchmarking, identification of market opportunities, and campaign/program/service/event analysis. Use the results to make strategic decisions.
  • Develop and execute marketing plans across the organization and/or university to educate and influence stakeholders.
  • Build partnerships with other school, department, product, service, program, and event and/or channel managers.
  • May oversee event management to support marketing objectives.
  • Manage internal partner/stakeholder, as well as key vendor and consultant relationships.
  • Scope and manage project/program budget(s).
  • May oversee interns and other contingent staff; provide staff training.
    * Other duties may also be assigned
    MINIMUM REQUIREMENTS:

    Education & Experience:
    Bachelor's degree and eight years of relevant experience; or an equivalent combination of education and relevant experience.

    Knowledge, Skills and Abilities:
  • Demonstrated behavioral competencies in driving quality and excellence; building and maintaining relationships; focusing on the customer and client; and modeling Stanford's values and ethics.
  • Demonstrated experience to work with and present effectively to senior management.
  • Extensive knowledge of strategic analysis, customer segmentation strategies, business and marketing planning.
  • Demonstrated experience in integrated marketing strategy and execution across channels, including digital and print.
  • Demonstrated application of market research and data analysis.
  • Excellent project manager with the ability to manage multiple projects simultaneously.
  • Excellent written and oral communication and presentation skills.

    Certifications and Licenses:
    None

    PHYSICAL REQUIREMENTS*:
  • Constantly perform desk-based computer tasks.
  • Frequently stand/walk, sit, use a telephone, grasp lightly/fine manipulation, speaking.
  • Occasionally grasp forcefully, writing by hand.
  • Rarely sort/file paperwork.
    * Consistent with its obligations under the law, the University will provide reasonable accommodation to any employee with a disability who requires accommodation to perform the essential functions of the job.

    WORKING CONDITIONS:
  • Occasional work on evenings and weekends.

    WORK STANDARDS:
  • Interpersonal Skills: Demonstrates the ability to work well with Stanford colleagues and clients and with external organizations.
  • Promote Culture of Safety: Demonstrates commitment to personal responsibility and value for safety; communicates safety concerns; uses and promotes safe behaviors based on training and lessons learned.
  • Subject to and expected to comply with all applicable University policies and procedures, including but not limited to the personnel policies and other policies found in the University's Administrative Guide, http://adminguide.stanford.edu.

    Stanford is an equal opportunity employer and all qualified applicants will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other characteristic protected by law.

    Job: Marketing

    Location: Human Resources Services
    Schedule: Full-time
    Classification Level:

    To be considered for this position please visit our web site and apply on line at the following link: stanfordcareers.stanford.edu

    Stanford is an equal opportunity employer and all qualified applicants will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other characteristic protected by law.






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