SEO & Content Manager - e-Commerce

Incredible Bath
New York, NY
Jul 29, 2017
Institution Type
Outside Academe

Job Description

The e-Commerce SEO Content Manager will be responsible to help drive the quality and optimization for our digital marketing efforts. This position will be responsible for search engine optimization (SEO), keyword research and optimization, content creation and curation, social marketing and making recommendations to ensure the success of the above initiatives. SEO/Content management efforts are in support of a consumer products e-Commerce site with a large SKU volume (40k+)

To be considered, please have 3+ years of SEO focused within e-Commerce, and demonstrated experience of content management

Job Responsibilities:
  • Drive revenue and sales growth through the successful implementation of SEO optimization and digital marketing initiatives
  • Analyze website and web analytics and identify opportunities to optimize content, user experience and keyword rankings
  • Build organic search traffic through white-hat SEO techniques, such as on-site optimization, link building and local SEO
  • Develop, monitor and evaluate web analytics dashboards and KPI reports in order to recommend SEO strategies
  • Copy write, develop, curate and review internally and externally sourced content towards an SEO improvement aim.
  • Analyze and assess website and campaign performance analytics
  • Provide ongoing reporting, analysis and recommendations
  • Assist in building content marketing strategies

Required Qualifications:
  • Strong understanding of Search Engine Marketing (SEM) and Search Engine Optimization (SEO) process
  • 3+ years of experience with demonstrated results in working with on and off page SEO, including keyword research, title tags, meta data, image alt tags, link building, and more
  • 2+ years of SEO/Content marketing experience for a high SKU volume (10k+) e-Commerce environment
  • Experience working with CMS and building/administering content in multiple CMS environments
  • Strong SEO content writing skills
  • Experience with common SEO tools and Google Analytics
  • Working knowledge of recent local and Google+ algorithm changes and how to optimize for them
  • Strong technical skills in analytics and data-driven thinking
  • Strong SEO content writing skills; experience with social media and offsite content (blogs, etc)
  • Up-to-date on latest online marketing trends and changes
  • Experience working with A/B testing and heat-mapping tools preferred
  • Attention to detail and the ability to effectively multi-task in a deadline-driven atmosphere
  • Excellent analytical, organizational, project management, and time management skills
  • Preference for Google Partner Certifications such as Google Analytics
  • Preference for BA in Marketing or related area

The position offers the right candidate the opportunity to work in a rewarding atmosphere using skills that are crucial for success in today's market. This is a full-time opportunity and salary will be determined by the candidate's skills and experience.

Company Description
Specializes in selling luxurious home and bathroom products including bathroom vanities, bathroom faucets, bathroom cabinets and mirrors, bathroom shower panels, and a variety of other contemporary bath and kitchen items online at discount prices. During our time in business, we have established favorable relationships with many factories that meet the highest industry recognized standards at favorable and/or discounted prices. Through our rigorous efforts we have continuously broadened our business scope and scale, we will continue to offer many more wholesale priced products, thus broadening the variety that a customer demands.

New York, NY


Mon, 24 Jul 2017 12:37:07 PDT