MARKETING SPECIALIST

Location
Madison, WI
Posted
Jul 22, 2017
Institution Type
Four-Year Institution


JOB NO.: 91467-AS

Work Type: Staff-Full Time

Department: DOIT/COMMUNICATIONS


Location: Madison

Categories: Communications, Editing, Event Planning, Program Coordination, Extension, Outreach, Public Engagement, Information Systems/Technology, Marketing, Public Relations

Employment Class: Academic Staff-Renewable

Position Vacancy ID: 91467-AS

Working Title: Marketing Specialist

Official Title: SR MARKETING SPEC(S74BN) or MARKETING SPECIALIST(S74DN)

Hiring Department: A063940-INFORMATION TECHNOLOGY/COMMUNICATIONS

FTE: 100%

Anticipated Begin Date: SEPTEMBER 25, 2017

Term: This is a renewable appointment.

Advertised Salary:

Minimum $50,000 Maximum $69,000 ANNUAL (12 months)
Depending on Qualifications



Degree and Area of Specialization:

No degree required.



Minimum number of years and type of relevant work experience:

Required:
* Minimum 5 years of experience in marketing, advertising, communications or public relations. (Minimum 7 years required for senior level.)
* Excellent communication skills (written, interpersonal and group presentation) and demonstrated ability to explain complex concepts to a wide audience.
* Demonstrated experience in creating, writing and implementing marketing communications plans.
* Demonstrated experience in writing and publishing for a variety of media channels, such as web, e-news, social media, video (script-writing), and print publications.
* Ability to handle diverse work settings and to work effectively with both senior and junior staff.
* Comfortable user of information technology tools including list serves, web editing (WordPress), project scheduling systems, social media, and/or time accounting systems.

Preferred:
* Experience in a client-based setting, promoting client products/services or handling client communication needs.
* Familiarity with an academic environment, including personal interaction with faculty, students and staff.
* Knowledge of, and experience with, content strategy, user interface/user experience best practices and methods, and web accessibility best practices.
* Bachelor's degree in Marketing, Communications, Public Relations or related field.
* Demonstrated ability to adapt and be flexible as needed.



Position Summary:

The Division of Information Technology (DoIT) provides information technology services to UW-Madison, all UW campuses, the UW System, and other agencies, employing approximately 900 people and operating with a budget of $110 million.

The Marketing Specialist position within DoIT Communications works on a wide range of multi-faceted marketing communications support for DoIT, the UW-Madison Chief Information Officer (CIO), and UW System. Specific responsibilities include working with managers and service team leads to develop and implement marketing strategies and communications plans to inform and promote the services offered by DoIT, the CIO and UW System. The Marketing Specialist will work within a team of other marketing specialists, digital graphic designers, web designers, user experience consultants and content strategist to address the varied and complex marketing and communications needs of a large central higher education IT division.



Additional Information:

DoIT is unable to provide sponsorship for this position.



Contact:

Vickie Arneson
vickie.arneson@wisc.edu
608-262-1936
Relay Access (WTRS): 7-1-1 (out-of-state: TTY: 800.947.3529, STS: 800.833.7637) and above Phone number (See RELAY_SERVICE for further information. )



Instructions to applicants:

To apply for this position you will need to upload a cover letter and resume. Your cover letter must include your experience with creating and implementing marketing communications plans, and writing for a variety of publications or news/media outlets. Within your cover letter, please also address your market research experience.



Additional Link: Full Position Details

NOTE: A Period of Evaluation will be Required

The University of Wisconsin is an Equal Opportunity and Affirmative Action Employer.

The Annual Security and Fire Safety Report contains current campus safety and disciplinary policies, crime statistics for the previous 3 calendar years, and on-campus student housing fire safety policies and fire statistics for the previous 3 calendar years. UW-Madison will provide a paper copy upon request; please contact the University of Wisconsin Police Department.



Advertised: 21 Jul 2017 Central Daylight Time


Application Close: 20 Aug 2017 11:55 PM Central Daylight Time

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