Digital Media Specialist

Costa Eagle Media
Methuen, MA
Jul 15, 2017
Jobs Outside Higher Education
Other Jobs Outside Higher Education
Institution Type
Outside Academe

Job Description

Costa Eagle Media is looking for a Digital Marketing Manager to develop, enhance, track and optimize digital marketing campaigns for our radio station group which consists of four websites and various social media platforms.

Responsibilities include:
  • Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns
  • Suggest, Design, and maintain our social media presence with promotional and marketing concepts.
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative marketing and growth strategies
  • Collaborate with internal Management and Marketing teams to create Revenue and enhance the user experience.
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

Ideal Candidates should have 2+years of experience in digital marketing and revenue creation.

Compensation is commensurate with experience.

Company Description
Costa Eagle Media has been a leader in Broadcasting... for over 25 years. This partnership was originated in 1998 between Costa Communications and the Lawrence Eagle Tribune. The radio station group owns 4 am stations and 3 FM stations. Now, with the addition of digital media the company would like to diversify and include all types of Media to its clients and listeners.

Methuen, MA


Sat, 8 Jul 2017 12:41:16 PDT