Assistant Director of Admissions for Customer Relationship Management

Ames, Iowa
Jul 10, 2017
Institution Type
Four-Year Institution

Reporting through the Office of the Senior Vice President for Student Affairs, the Office of Admissions fulfills Iowa State’s land grant mission by attracting, recruiting, orienting, and enrolling a diverse group of new undergraduate students to meet the university’s enrollment targets. The Office of Admissions is seeking qualified applicants for an Assistant Director of Admissions for Customer Relationship Management (CRM) position to oversee and participate in the configuration, including system upgrades and customization requests, of the CRM.

The Assistant Director of Admissions for CRM is the chief architect and champion of the CRM. Working in close collaboration with a well-developed admissions systems team on business process and structure and campus technology professionals, this position will build, develop and manage all aspects of the enterprise CRM, with focus on undergraduate recruitment, admission and transition. This position will work closely with a motivated, skilled team of admissions professionals in a highly innovative environment. This position also requires close collaboration with Iowa State’s technology teams. The Assistant Director will advise and implement strategy, develop complex communication flows through multiple channels, and otherwise maximize the potential of the CRM, including development of event management, outreach efforts, travel planning, web tracking, prospect management, reporting, etc. This position will also be a key collaborator with staff and faculty tasked with outreach to prospective and continuing students at the college or program level, providing group and individual training, as well as reviewing and confirming campaigns and events with strict adherence to required timelines. The ideal candidate will be technically-minded with the ability to work in collaboration with campus technology professionals, detail-oriented, a collaborator and innovator, enjoy solving communication and outreach problems with technology, and be able to maintain composure and a good sense of humor under regular tight deadlines and occasional high-stress projects. This position is a unique opportunity to build a CRM from the ground, ensuring all stakeholders are heard and needs are represented, in an office that is professionally supportive and values innovation.

The successful candidate will be a motivated self-starter with strong leadership skills and have the ability to work both independently and collaboratively in a team-based environment. The position requires creativity and strategic planning in overseeing the coordination of the CRM. The candidate will also be versatile, with the ability to balance a variety of projects and prioritize short and long term goals, while meeting various deadlines. Strong and effective written and oral communication and interpersonal skills are essential to communicate with a wide variety of internal and external constituents. All staff members are expected to interact collegially and maintain the highest standards of integrity and ethics.

This incumbent must be willing to travel occasionally, and have the ability to work early mornings, late evenings, weekend hours and extended hours as necessary throughout the year.

Required Education and Experience

Bachelor’s degree and 4 years of related experience; OR a Master’s degree and 2 years of related experience; OR a combination of education and/or related experience totaling 8 years unless otherwise specified under supplemental required education and experience. Experience must be at a comparable level and directly related to the duties of this position.

Preferred Education and Experience

  • Administrative level use of a Customer Relationship Management (CRM), student information systems, or other sales/territory management software.
  • Experience working with a CRM in higher education.
  • Experience in creating and maintaining communication campaigns.
  • Experience in, and knowledge of, the recruitment process.
  • Experience in building events and managing event logistics in a CRM or other technical system.
  • Experience in building call scripts and surveys in a CRM or other technical system.
  • Training or experience in business process development.


Iowa State University is an Equal Opportunity/Affirmative Action employer.

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