CRM Services Coordinator

Edmond, OK
Jun 29, 2017
Institution Type
Four-Year Institution

College Information:
Position Summary:

Coordinate student programs and/or services to assist and/or promote students, to assist with recruitment, growth, success, retention or extracurricular development of the student. Review and maintain student records and generate report for area. Coordinate the development and/or preparation of informational materials relevant to students or alumni. Recruit or coordinate the recruitment of students for programs and/or projects. Coordinate student related programs and events for college/school to include (but not limited to) open-houses, award ceremonies, career days, and student organizations. May assist in educational-related activities related to the accreditation process.

Posting Number: RE00907
Job Type: Full-Time
Department Specific Essential Job Functions:

Manages and oversees Constituent Relationship Management (CRM) activities for Student Affairs including marketing programs, strategies, campaign management, and analytics.

Consults with managers on response handling, campaign tracking, follow-up, and automated lead management.

Works with leadership of Student Affairs’ Departments to ensure their CRM deployment and continued use are successful.

Assists with the creation of area specific communication efforts and campaigns.

Liaise with all relevant stakeholders, to review processes and CRM Implementation and seeks ongoing improvements.

Participates in defining requirements for evolving CRM infrastructure and campaign reporting.

Administers and configures the CRM system to ensure the system is operating properly and performing as required; develops, tests, implements, maintains and monitors computer programs and systems; designs web forms that are used to capture information into the CRM; researches and implements 3rd party plug-in software to extend functionality of the CRM system.

Creates and modifies screens in the CRM to improve the business processes and workflows in various departments on campus; creates and modifies reports, analytics and Key Performance Indicators (KPI’s) based on requirements.

Consults with and advises the Marketing team on customer and marketing history data, campaign audiences, and best approach to achieving marketing goals during the campaign planning process.

Develop presentations, training modules and scenarios for use during training sessions.

Provide one-on-one training as necessary.

Works with faculty/staff to develop and create appropriate communication plans and key words which will trigger those plans.

Solves student application challenges and issues.

Supports multiple areas of campus in their efforts to deploy and maintain communication plans and to engage constituents through the CRM.

Salary: $19.23 per hour ($40,000 annually)
Desired Start Date:
EEO Statement:

The University of Central Oklahoma (University) is committed to an inclusive educational and employment environment that provides equal opportunity and access to all qualified persons. The University will continue its policy of fair and equal employment and educational practices without discrimination harassment because of actual or perceived race, creed, color, religion, alienage or national origin, genetic information, ancestry, citizenship status, age, disability or handicap, gender, marital status, veteran status, sexual orientation, gender identity, or any other characteristic protected by applicable federal, state, or local law.

For complete details on the University’s EEO policy, please visit the Employee Handbook.


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