PUBLIC RELATIONS SPEC, SENIOR - FUQUA SCHOOL OF BUSINESS

Location
Durham, NC
Posted
Jun 22, 2017
Institution Type
Four-Year Institution

diversity employer



PUBLIC RELATIONS SPEC, SENIOR - FUQUA SCHOOL OF BUSINESS
Marketing & Communication Assistant Dean

Marketing Communications Associate The Fuqua School of Business Job Description:

The Marketing Communications Associate is a member of a team that engages in strategic marketing for The Fuqua School of Business. This position is responsible for producing a wide range of writing and editorial marketing projects while working closely with a team of designers, subject matter experts, production managers and web developers. The position reports to the Director of Marketing.

Essential Duties & Responsibilities:
• Write and edit compelling marketing content for websites, advertisements, emails, direct mail, email, landing pages, newsletters, brochures, white papers, case studies, and other marketing campaigns/collateral
• Participate in the campaign development process from concept to execution
• Demonstrate creativity and attention to accuracy and detail
• Create and administer content management and project communications plans
• Work closely with the Director of Marketing to ensure that expectations are met on a per project basis in terms of content, quality, and turnaround time.
• Work well under tight deadlines and be able to maintain productive and professional relationships with coworkers, students, alumni and other stakeholders

Qualifications & Experience:
• A Bachelor's degree in marketing, journalism, English, communications, or related field
• Minimum of two years' experience producing marketing content for multiple channels (including social media), five years preferred
• Demonstrated knowledge of branding, advertising, and marketing principles
• Experience with Content Management Systems (e.g., Drupal), WordPress, & marketing automation software (e.g., Exact Target or Salesforce) strongly preferred
• Must be a self-starter with strong project management skills
• Ability to efficiently manage several projects simultaneously and to work under firm deadlines
• Great attention to detail
• Good sense for how content, design, form/function, navigation and/or usability work together for effective communication across various channels
• Experience creating and leveraging compelling infographics
• Understands web marketing concepts such as retargeting, SEM and SEO; and understands and uses Google Analytics
• Interest in photography, videography or an eye for design preferred

Requisition Number
401281377

Location
Durham

Duke Entity
UNIVERSITY

Job Code
1268 PUBLIC RELATIONS SPEC, SENIOR

Job Family Level
12

Exempt/Non-Exempt
Exempt

Full Time / Part Time
FULL TIME

Regular / Temporary
Regular

Shift
First/Day

Minimum Qualifications
Duke University is an Affirmative Action/Equal Opportunity Employer committed to providing employment opportunity without regard to an individual's age, color, disability, genetic information, gender, gender expression, gender identity, national origin, race, religion, sexual orientation, or veteran status. Essential Physical Job Functions: Certain jobs at Duke University and Duke University Health System may include essential job functions that require specific physical and/or mental abilities. Additional information and provision for requests for reasonable accommodation will be provided by each hiring department.

Education

Work requires the ability to perform creative writing and related activities such as conducting interviews and research, and copy editing normally acquired through attainment of a bachelor's degree in Journalism, English or a related discipline.

Experience

Work requires two years of directly related writing experience. OR AN EQUIVALENT COMBINATION OF RELEVANT EDUCATION AND/OR EXPERIENCE

Auto req ID

91176BR

Duke University is an Affirmative Action/Equal Opportunity Employer committed to providing employment opportunity without regard to an individual's age, color, disability, genetic information, gender, gender expression, gender identity, national origin, race, religion, sexual orientation, or veteran status.

Essential Physical Job Functions: Certain jobs at Duke University and Duke University Health System may include essential job functions that require specific physical and/or mental abilities. Additional information and provision for requests for reasonable accommodation will be provided by each hiring department.

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