ASSOCIATE DIRECTOR OF UNDERGRADUATE COMMUNICATIONS AND MARKETING

Location
Madison, WI
Posted
Jun 20, 2017
Institution Type
Four-Year Institution


JOB NO.: 89651-LI

Work Type: Staff-Full Time

Department: ENROLLMENTMGMT/ADMISSIONS


Location: Madison

Categories: Communications, Editing, Dean, Director, Executive, Marketing, Public Relations

Employment Class: Limited

Position Vacancy ID: 89651-LI

Working Title: Associate Director of Undergraduate Communications and Marketing

Official Title: ASSOC DIR, ADMISS/L(J54FL)

Hiring Department: A051000-ENROLLMENT MANAGEMENT/ADMISSIONS

FTE: 100%

Anticipated Begin Date: JULY 05, 2017

Term: N/A

Advertised Salary:

Negotiable
ANNUAL (12 months)



Degree and Area of Specialization:

Bachelor's degree required. Master's degree preferred. Degree and/or specialized training in technical communication, marketing, public relations, journalism/communications or a related field preferred.



Minimum number of years and type of relevant work experience:

- A minimum of five years of increasing responsibility in undergraduate admissions and recruitment is preferred.
- A minimum of five years of experience in higher education is preferred.
- Strongly prefer at least five years in publications design, editing, marketing, and social media management.
- Candidate should have proficiency in using Windows or Mac platforms and be familiar with desktop publishing software like PowerPoint, Photoshop, and Microsoft Publisher, etc. A working knowledge of standard camera equipment and video editing software is desired.
- Publications, communications, and/or marketing experience within a university setting is strongly preferred.
- Prefer experience with print and electronic communication campaign development.



License or certificate:

This position involves travel. A valid driver's license is required to operate a state vehicle. The person hired must be able to operate a state vehicle or provide his/her own transportation.



Position Summary:

The Associate Director of Undergraduate Communications and Marketing will serve as the communications and marketing strategist for the Office of Admissions and Recruitment. This individual will develop a high level, multi-year communications and marketing strategy in consultation with the Director of Admissions and Recruitment and admissions senior leadership to attract a high-achieving, diverse applicant pool from Wisconsin and around the world. The individual will plan, organize, and administer all recruitment communication initiatives and campaigns that are consistent with the Division of Enrollment Management and University of Wisconsin-Madison's brand and overall mission.



Additional Information:

The University of Wisconsin-Madison invites applications for an Associate Director of Undergraduate Communications and Marketing in the Office of Admissions and Recruitment. UW-Madison is a major research university, nationally and internationally renowned. The Office of Admissions and Recruitment recruits nationally, handles hundreds of inquiries each day, and receives more than 43,000 undergraduate applications annually. Our application review includes 36,000 freshmen and 7,000 transfer applications. In addition, we evaluate 184,000 transfer credits each year for new and continuing students.

The Associate Director will play a key role in developing and implementing a comprehensive and integrated communications and marketing strategy and manage the social marketing plan that focuses on short-term and long-term strategies. We are seeking a visionary and energetic professional to serve on a progressive Admissions Office team. This dynamic person will be responsible for drafting, designing and coordinating the publication of various Admissions materials using traditional and non-traditional marketing methods. This position reports to the Director of Admissions and Recruitment. The incumbent will join a team that represents the university to prospective freshman and transfer students, with a goal of attracting, recruiting, admitting, and enrolling a talented, geographically diverse student body.

The full-time academic staff position is available immediately with a desired begin date of April 1, 2017. A competitive salary and benefits package will be offered, with title and salary dependent on qualifications. The minimum starting salary is negotiable.

The mission of the Division of Enrollment Management (Offices of Admissions and Recruitment, Student Financial Aid, Registrar, and Student Information Systems) is to provide access to higher education and collaborate with campus partners to ensure student success. We are committed to the highest standard of service for our students, colleagues, visitors, and other customers. Staff will serve as role models by practicing exemplary, respectful and inclusive behaviors in all of our interactions.

Eligibility to legally work in the United States without sponsorship is required by the anticipated start date of the position.



Contact:

Kim Morgan
kim.morgan@wisc.edu

Relay Access (WTRS): 7-1-1 (out-of-state: TTY: 800.947.3529, STS: 800.833.7637) and above Phone number (See RELAY_SERVICE for further information. )



Instructions to applicants:

To apply, click on "Apply Now" from the Jobs at UW Madison website (jobs.wisc.edu).

Submit/upload ONE document containing the following:
1) a letter of interest referencing PVL #89651 which highlights work experience in higher education technical communication, marketing, public relations, journalism/communications or a related field,
2) a resume, and
3) contact information for three references.

Online applications must be received before the application close date for ensured consideration. Failure to submit complete application materials will result in ineligibility for this position. The salary for this position will be based on qualifications. Review of candidate applications will begin immediately.

NOTE: Unless confidentiality is requested in writing, information regarding the names of applicants must be released upon request. Finalists cannot be guaranteed confidentiality.

A criminal background check will be conducted on all finalists.

Eligibility to legally work in the United States without sponsorship is required by the anticipated start date of the position.

UW-Madison is an equal opportunity/affirmative action employer. We promote excellence through diversity and encourage all qualified individuals to apply.



Additional Link: Full Position Details

The University of Wisconsin is an Equal Opportunity and Affirmative Action Employer.

The Annual Security and Fire Safety Report contains current campus safety and disciplinary policies, crime statistics for the previous 3 calendar years, and on-campus student housing fire safety policies and fire statistics for the previous 3 calendar years. UW-Madison will provide a paper copy upon request; please contact the University of Wisconsin Police Department.



Advertised: 13 Feb 2017 Central Standard Time


Application Close: 30 Jun 2017 11:55 PM Central Daylight Time

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