Program Director Outreach and Recruitment

Houston, TX
Jun 14, 2017
Institution Type
Community College

The Organization

Houston Community College (HCC) is an open-admission, public institution of higher education offering a high-quality, affordable education for academic advancement, workforce training, career development and lifelong learning to prepare individuals in our diverse communities for life and work in a global and technological society. We're proud to say that 98 percent of our graduates step into a job in their field of study immediately upon graduation. One of the largest community colleges in the nation, HCC has served the Greater Houston area for over four decades. Accredited by the Southern Association of Colleges and Schools, and the Schools Commission on Colleges, we offer 300+ associate degree and certificate programs to 75,000+ students across 13 Centers of Excellence and online each semester. We are proud to be No.1 among all community colleges in the nation in providing associate degrees to minorities and No.1 in educating international students, with 10.4 percent of our student population from outside the USA. Our vision is to become the Employer of Choice in support of our mission for Student Success by attracting, retaining and motivating the best employees.

The Team

Be a part of a dynamic community dedicated to providing the resources, guidance and inspiration needed to create the ultimate student experience: from registration and financial aid applications to the first time they arrive at one of our Centers of Excellence or log in to their first class, from academic success planning to providing a safe environment, and from connecting them with community networks to launching them into the career of their dreams. Make their student experience exceptional.

We are currently seeking a Program Director, Outreach and Recruitment, who will advance the institution's proud tradition of excellence in academics, student life and community service.

The Opportunity

You: Innovator. Pacesetter. Agent of change. If you're a tech savvy, process improvement-focused Student Champion with a talent for developing partnerships with communities and individuals, we're looking for you.

Your mission: We'll look to you for leadership, development and oversight of programs designated by the Associate Vice Chancellor of STU (e.g., the Minority Male Initiative, Men of Honor student organization, Mobile Go, College Connection, grant initiatives, recruitment and other outreach efforts).

Your work: Highlights
In this role, you'll develop and implement recruitment and retention strategies for the district-wide Student Success Division.

You'll provide leadership and supervision for the Mobile Go Center and its budget, staff, activities and events. The purpose of the Mobile Go Center is to provide college-going resources to individuals and their families, and ultimately increase the number of students enrolled and succeeding in higher education programs in Texas.

You'll manage the development and implementation of the College Connection Program, coordinating with STU deans on the delivery of CCP services (assessment, advising and registration) to high schools in support of CCP enrollment.

In addition, you'll coordinate and maintain partnerships with local and service-area ISDs, community-based organizations and other public-serving entities, and collaborate with HISD leadership on the development and implementation of at least two college and career conferences.

Professional Development Opportunities
At HCC, we support job-related professional growth that will enable you to advance your career goals, increase institutional effectiveness and improve the quality of our programs and services. You'll discuss with your supervisor the training programs, conferences, courses and/or other relevant professional development activities you could participate in throughout the year.

Next steps: If you always have the student experience in the forefront of your planning and execution, if you're a collaborator, an innovator and a person who gets things done, apply today!


Houston is a city with limitless possibilities:
  • Third-largest city in the U.S. and home to 54 Fortune 500 companies, second only to New York City's 55.
  • 145 languages are spoken here.
  • Overall after-taxes living costs are 5.6 percent below the average for all 308 urban areas recently surveyed.
  • Houston is a major-league sports town, and don't forget the annual Houston Livestock Show & Rodeo.
  • The weather is great! Mild winters ensure that outdoor activities can be enjoyed year-round.
  • World-renowned medical care. The Houston metro area has long been known for its first-rate health care system, with many Houston area hospitals consistently ranking among the nation's top institutions.
  • With over 150 museums and cultural institutions in the Greater Houston area, museums are a large part of Houston's cultural scene.
  • Houston is the Culture & Culinary Capital of Texas with more than 7,500 restaurants and eating establishments covering 60+ cuisines.

If this sounds like the role for you and you're ready to join an amazing team, please apply right away.

It is the policy of the Houston Community College System to provide equal employment opportunities without regard to race, color, religion, sex, gender identity and expression, national origin, age, disability, sexual orientation or veteran's status. Individuals with disabilities, who require special accommodations to interview, should contact the Employment Services Office at (713) 718-8565.

HCC values its employees and their contributions, promotes opportunities for their professional growth and development, and provides a positive working and learning environment that encourages diversity, innovation and creativity, and inclusion.


The Program Director of Outreach and Recruitment provides leadership, and oversight of program development for district-wide recruitment and outreach initiatives.

ESSENTIAL DUTIES AND RESPONSIBILITIES include the following. Other duties may be assigned

Manage the development and implementation of a district-wide strategic recruitment plan based on market research and institutional enrollment goals.

Provide leadership and coordination for district-led recruitment initiatives and events, which may include confirming event logistical details, securing technology (wifi, electricity, A/V), coordinating participation from each of the colleges' Recruitment staff and COE faculty.

Establish and maintain partnerships with local ISD, community based-organizations and other public entities to identify and collaborate on district-wide recruitment and outreach initiatives.

Collaborate with District Director of P-16 Initiatives to develop a joint annual calendar for recruitment and outreach and P-16 initiatives.

Assist with the deployment, coordination and oversight of innovative recruitment initiatives such as the HCC Priority Student Onboarding, Admission & Registration (P-SOAR) program.

Work in collaboration with the HCC Contact Center to develop a systematic plan for implementing enrollment management strategies which may include text -messaging campaigns, outreach calls and robo-calls.

Work in collaboration with Information Technology to identify the latest tools to support or enhance HCC's recruitment and outreach efforts.

Develop an annual strategic recruitment plan that aligns with the institutional strategic plan and strategic enrollment management plan.

Prepare, compile and analyze district-wide monthly recruitment activity reports to measure institutional progress towards enrollment goals.

Work in collaboration with the Division of Communications to develop print collateral, promotional materials and other innovative strategies that align with various targeted audiences.

Develop, monitor and assess departmental goals and objectives to ensure alignment with institutional strategic plan.

Responsible for the planning and development of the District Recruitment & Outreach departmental budget and the Mobile Go Center budget.

Responsible for hiring, supervising and evaluating departmental staff.

Provide leadership and oversight for the HCC Mobile Go Center.

Serve as a member of the Strategic Enrollment Management Marketing & Recruitment Subcommittee, providing input related to best practices in recruitment and outreach initiatives.

Responsible for updating and maintaining departmental content on webpages including MyHCC and the institutional website.


To perform this job successfully, an individual must be able to perform the essential duties and responsibilities listed above. The qualifications listed below are representative of the education, experience, knowledge, skills, and/or abilities required.


Bachelor's degree in Education or similar field required. Master's degree preferred.


Minimum of three (3) years experience in student services in a community college or higher education institution.

Experience working with diverse populations is preferred.


Strong organization skills

Strong oral and written communication skills

Proficiency in Microsoft Office (Word, Excel, Database, PowerPoint): PC and MAC platforms

Excellent written and oral communications skills, including the ability to give public presentations

Excellent organization and interpersonal skills

Ability to interact effectively with a diverse population

This job description in no way states or implies that these are the only duties to be performed by the employee occupying this position. Employees will be required to follow any other job-related instructions and to perform any other job-related duties requested by their supervisor.

This job description may be revised upon development of other duties and changes in responsibilities.


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