Public Relations/Social Media VP

Employer
Norma Kamali Inc
Location
New York, NY
Posted
Apr 19, 2017
Institution Type
Outside Academe


Job Description

PUBLIC RELATIONS / SOCIAL MEDIA VP
WOMEN'S DESIGNER ICONIC COMPANY.
EXPERIENCE 10 YEARS PLUS.

PRIMARY JOB FUNCTION:
  • Build brand awareness with the purpose to build followers to engage in our new global website
  • Identify the new and up and coming platforms and channels that match the brand for an awareness outreach
  • Create strategic, authentic marketing campaigns and report back with analytics based on a full understanding of the brand.

RESPONSIBILITIES
  • Create comprehensive action plans, incorporating various social media channels to drive social media engagement.
  • Use a complete comprehension of the direction and purpose of the brand, the reputation, and the history.
  • Strategize a plan for expanding the voice of the brand, digitally, and socially.
  • Use out of the box, untraditional ways to create action. Stay abreast of newest social media platforms to keep us at the cutting edge of social media.
  • Effectively utilize internal resources to develop and deliver awareness with the goal of building followers to engage in our new global website.

SKILLS/QUALIFICATIONS:
  • Must have 10+ years of experience developing and activating social media and brand awareness.
  • Must come from creative services background must have relationship with women's contemporary designer, editors, stylist and influencers.
  • Fluent in contemporary women clothing market swim and active fitness health beauty wellness.
  • Creative with attention to detail, very well organized, great communication skills, ability to write and proofread copy, ability to work on multiple projects with tight deadlines,
  • Flexible, ability to embrace the brand image, understanding of social media research, monitoring, and reporting tools.


Company Description
Norma Kamali Inc is a fast-paced Women's Contemporary lifestyle Brand based in New York City. Collection encompasses division of RTW, athleisure active, swimwear, coats and handbags.


New York, NY

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Tue, 28 Mar 2017 13:52:48 PDT

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