Director of Content Development

Chapel Hill
Apr 18, 2017
Institution Type
Four-Year Institution

Position Type: Permanent Staff

Department: Communications/Public Affairs - 258000

Appointment Type: EHRA Non-Faculty

Vacancy ID: NF0002483

Position Summary: The UNC Office of University Communications is responsible for the strategic management of the University's overall public relations, internal communications, public affairs and reputation management activities. The department provides leadership, counsel and services to over 200 communications professionals across campus and works with those communicators to ensure a unified campus-wide communications strategy. Areas within Communications and Public Affairs include: Executive Communications, Media Relations, Internal Communications, Content Development, Social Media, Advertising and Strategic Communications, Campus Issues, University Relations, Public Affairs, Public Records and UNC Creative. The Director of Content Development exercises significant authority to develop and implement campus-wide strategic communications content in support of UNC-Chapel Hill's brand strategy. The Director serves as one of the lead contacts for communications professionals across the UNC campus and provides counsel to leaders in the various schools and units. He/she has a masterful command of content creation as well as the ability to use holistic, integrated thinking to create, approve, and execute strategies for telling the University's story across all University-owned, non-paid platforms. In this role, the Director will exercise independent authority as a content specialist and mentor to members of multiple content teams - writers, social media and web coordinators, and internal communications specialists - who create University-level content and digital media projects. In addition, this position will approve and implement systems for project management, efficient workflows, and managing short, often variable deadlines and priorities. The Director is responsible for exhibiting substantial authority to approve and implement strategy appropriately in supporting the goal of engaging key audiences with a dynamic presence and a unified, University-aligned focus.

Application Deadline: 05/01/2017

Education Requirements: A master's degree in marketing, communications, journalism, public affairs, or a related field is preferred. Candidates with a bachelor's degree and three additional years of relevant experience will be considered.

Qualification and Experience: The Director of Content Development will be an experienced communications professional with a strong background in producing compelling content. He/she will also have strong communications skills and the ability to develop and maintain positive relationships across campus to best position the University according to its strategic goals. Finally, the Director will have the ability to lead a team of content producers to and to manage project workflow in a way that meets deadlines and produces content of the highest quality. Leading candidates will have: A minimum of 7-10 years in roles related to content development and public relations. Experience with strategic decision-making and staff management and development A familiarity with university communication strategies and delivery Ability to develop a strong network on colleagues throughout the university and collaborate in a collegial manner Exceptional written and oral communication skills

Equal Opportunity Employer: The University of North Carolina at Chapel Hill is an equal opportunity and affirmative action employer. All qualified applicants will receive consideration for employment without regard to age, color, disability, gender, gender expression, gender identity, genetic information, national origin, race, religion, sex, sexual orientation, or status as a protected veteran.

Department Contact Name and Title: Tim Sabo, Director of Business Operations

Department Contact Telephone Number or Email:

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