Associate Dean for Student Services and Enrollment Management

Charlottesville, VA
Apr 11, 2017
Institution Type
Four-Year Institution

Working Title: Associate Dean for Student Services and Enrollment Management

Position Type: University Executive Staff

Department: SCPS - CP-Admin-Stdnt Svcs&Enllmt Mgt

Location: Charlottesville

Posting Date: 05-08-2017

Posting Summary:
The School of Continuing and Professional Studies (SCPS) is accepting applications for a new Associate Dean for Student Services and Enrollment Management who will be responsible for the strategic leadership of the School's student and enrollment management services. This position will lead student admissions, registration and retention services; marketing and communications; and outreach and recruitment services. This position works collaboratively with other areas of the school in order for the school to reach new levels of success in attracting, recruiting and retaining students, and serving the professional development needs of employers through outreach.

Duties and responsibilities:

-Provide coordinated and comprehensive student services and enrollment management, from promotion and initial inquiry through registration and across the full student life cycle by providing strategic direction and leadership to the school's student services, recruitment, retention, outreach, and marketing and communications personnel.
-Provide expertise in the development and implementation of university and school-wide systems and processes for areas of responsibility.
-Direct the development and implementation of a comprehensive enrollment management and recruitment plan, outreach plan and marketing plan which will lead to meeting the school's enrollment goals.
-Provide strategic leadership to student services and ensure a positive student experience that will lead to positive impacts on student recruitment, enrollment and retention. Provide leadership in the creation of a plan and processes for measuring the successes of key elements of the student experience.
-Provide leadership and direction of the School's strategic marketing and communication personnel and initiatives including development, implementation, measurement and modification of the efficacy of the School's marketing plans that will facilitate meeting enrollment goals.
-Oversee student records and ensure compliance with appropriate regulations, policies and processes regarding handling of student records and information.
-Serve as a member of the SCPS Senior Leadership Team and provide leadership and work collaboratively with all areas of the school in developing, implementing and measurement of the School's strategic direction and deployment of school resources.

Relevant Credentials and Preferred Experience:

An earned doctoral degree is preferred; a master's degree is required.

Relevant experience in higher education in the areas of student services, enrollment management and marketing including budgetary and personnel management responsibilities, and strategic planning.

Five years in an academic leadership role.

Knowledge of and experience in applying best practices in the areas of student services, enrollment management, recruitment, outreach and marketing.

Knowledge of current regulations pertaining to student records and protection of student information/identity.

Possess ability to utilize technology to facilitate, support and improve student services; possess excellent problem resolution, project management and leadership skills; demonstrated experience in resource allocation and implementing change; and demonstrated ability to work collegially with students, faculty, administrators, and support personnel.

This position requires occasional evening and weekend hours.

To apply visit and search for posting 0620335. For more information regarding this position, visit or contact Melissa Hurst at

The University of Virginia is an EO/AA employer. Women, minorities, veterans, and persons with disabilities are encouraged to apply.

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