Director of Influencer Relations

Santa Monica, CA
Mar 19, 2017
Institution Type
Outside Academe

Job Description

HelloSociety, a New York Times company, is a full-service agency that represents the most talented and influential creators across social media. We've been in business for 4+ years and have set the standard in quality and service in the Influencer marketing space. We work with brands and agencies to create and execute effective campaigns that are powered by our network of prominent influencers.

Our ideal candidate has a unique blend of social, customer service, and PR experience and is passionate about social media and lifestyle topics. This role will lead in developing, maintaining and cultivating influencer relationships across Instagram, Vine, Twitter, YouTube, Snapchat, and Pinterest. To be successful in this role you should have experience managing others, be a strategic thinker, and have a friendly attitude and strong communication skills.

  • Oversee, manage and grow the Influencer relations team within a growing social media marketing company
  • Lead all recruiting efforts, facilitating the growth of our network of influencers across social platforms
  • Maintain strong, lasting relationships with our influencers
  • Collaborate with Account Managers to partner influencers with likeminded brands in order to execute authentic collaborations
  • Manage the execution of influencer content and campaigns in conjunction with the Account Management team
  • Work closely with the Account Management team to ensure alignment with client priorities and expectations throughout the campaign execution process
  • Work closely with the tech team to implement new influencer-facing tools and technology. This includes overseeing the organization of our influencer database
  • Provide influencers with the educational tools and insight to help them build their social media presence and advance their content creation skills
  • Facilitate the growth of our influencer team by providing employees the tools and support necessary to succeed and thrive
  • Represent HelloSociety at social media conferences and events
  • Ensure that the influencer team is contributing to an increase in revenue

  • Minimum 2-3 years management experience
  • 2-4 years of experience in public relations and/or talent agency or talent management a plus but not required
  • Experience managing the dynamics of several priorities and strict timelines in a fast-paced environment
  • Experience working with social media and an understanding of social media platforms, including Pinterest, Instagram and Snapchat
  • Experience in influencer marketing a plus
  • Willingness to travel is a must

  • Demonstrated ability to lead a team
  • Strong customer service skills
  • A personable, professional demeanor and the ability to quickly build trust and form relationships with a wide variety of people and personalities
  • Positive outlook and contribution to a collaborative work environment
  • Strong understanding of social media
  • Ability to work in fast-paced environment
  • Strong problem solving skills
  • Strong written and oral communication skills
  • Attention to detail
  • Ability to meet deadlines


We are a fun, friendly and hardworking group that works out a beautiful, newly renovated office just 2 blocks from the Santa Monica pier. We have a casual dress code, free lunches on Fridays and our office is dog friendly.

Company Description
HelloSociety is a full-service Pinterest marketing and technology firm that helps brands optimize their efforts through strategic partnerships with influential pinners, robust analytics, creative consulting and more. HelloSociety evolved from its roots in HelloInsights, a comprehensive analytics platform that launched in April 2012. We are a diverse team in many ways, but we share a genuine passion for all things Pinterest. We love what we do, and where we work - you can find us in a sunny Santa Monica office just blocks from the beach, blasting tunes and eating more M&M's than any of our mothers would approve of.

Santa Monica, CA


Sat, 18 Mar 2017 12:30:10 PDT