Content Marketing Manager - JWMI
The Jack Welch Management Institute is one of the top executive MBA programs in the online world, revolutionizing leadership education and helping working professionals learn immediately applicable, real-world business lessons from today's most celebrated leaders. Our accolades speak for themselves:
•Top 25 Online MBA Program- Princeton Review
•Most Influential Education Brand- LinkedIn
•MBA Program to Watch- Poets and Quants
JWMI seeks winners with an entrepreneurial spirit and ability to execute. As our Content Marketing Manager, you will drive our content strategy and execution. We will invest in you to make sure you have all the tools and resources to drive our next phase of growth, and make you a better leader.
Why You Want to Work With Us
We believe that the academic models that traditional business schools are based on aren't always in the best interest of the student. We are disrupting education, and our core behaviors reflect our passion to drive change:
Simplicity- We strive to find a better way, and seek out simple solutions to problems at all levels of the organization. Speed- We are quick to act and react, but don't sacrifice effectiveness in the process. Execution- Our ideas our powered by action and follow-through. We eat and dream- executing on today's priorities but constantly looking to improve and grow.
Bachelor's degree in Marketing, Journalism, Communications or related field 7+ years marketing experience B2C experience with content targeting a diverse consumer audience Passion for writing and creating engaging content that drives real results. Ability to understand key target personas, what's important to them, what their needs are and figure out how to drive results with this knowledge. Experience producing web-based content as well as channel-specific knowledge (blog, LinkedIn, Facebook, Twitter, etc.). Ability to optimize content to improve search engine ranking, visitation and conversion. A dual-minded approach: You're highly creative and an excellent writer but can also be process-driven, think scale, and rely on data to make decisions. Intellectually curious, high energy with a love for getting stuff done.
Working at Strayer is rewarding and each one of us is incredibly passionate about succeeding at our mission and that passion is contagious. With that in mind we are always in search of dedicated, talented individuals who want to be part of something that's enriching, challenging, and rewarding.
If you require a reasonable accommodation to complete our application process, please contact our Human Resources Department at Careers@strayer.edu.
Strayer University is an equal opportunity employer and employs qualified individuals regardless of race, religion, color, sex, national origin, age, disability, or any other classification proscribed under applicable law.