Reporting to the Executive Director of Marketing and Communications, this position is responsible for the development and execution of communication strategies to advance and protect Waubonsee's reputation with key audiences through a variety of owned and earned channels.
Develop proactive communication strategies to drive awareness of the college and its programs and to improve the reputation of the college.
Provide marketing and communication support for internal stakeholders across the college such as the President's Office, Student Support Services and Human Resources.
Create and distribute informative and engaging communication materials in both print and digital form to external media partners and stakeholders, materials include press releases, articles and newsletters.
Oversee the creation and delivery of a more cohesive internal communication plan to key audiences including students, alumni and employees.
Develop and execute a comprehensive student communication strategy to assist in improving retention and persistence rates.
Leverage media monitoring tools to report and improve upon key metrics like tonality and share of voice.
Network and build relationships with local media partners to ensure the most effective positioning of the college in external channels in order to strengthen our reputation.
Collaborate with the digital marketing team to develop and execute a content marketing strategy to further drive engagement through social and web channels.
Supervise the Communications Coordinator.
Work collaboratively with other Marketing Managers on other key projects drive enrollment and reputation.
Perform other duties as assigned.
**Copy of job description provided at interview.
Req ID: req112
Job Title: Communications Manager
Division: Marketing and Communications
Location: Sugar Grove Campus
Grant Funded: No
Employment Type: Full-time Support Staff
Compensation Range: 64,716.00 - 64,716.00, starting pay, prior experience will be considered
Compensation Type: Salaried
Work Schedule: M-F 8 a.m. - 4:30 p.m.
Work Hours: 40
Documents to be attached: Cover Letter-Yes
Special Instructions to Applicants: Transcripts may be provided at interview.
Targeted Hire Date: 3/27/2017
Bachelor's degree in Journalism, Marketing or Communications required.
Five years demonstrated marketing communications experience required.
Two years supervisory experience required.
Excellent written and verbal communication skills
Superior editing and proofreading skills are essential.
Prior experience with AP Writing Style.
Strong knowledge and understanding of trends in social/digital media.
Proficient in Microsoft Office and comfortable with software programs like Hootsuite.
Experience using PR/media monitoring services such as Meltwater.