A leader in academe, the University of South Carolina holds the Carnegie Foundation's highest research designation and is known for its pioneering First-Year Student Experience. Campus settings include the coast, mountains and capital city.
Job Description The Coordinator for Social Media and Student Engagement is responsible for working with the Associate Director for Strategic Technology Initiatives to create and disseminate specialized content created for prospective undergraduate students, their parents, and guidance counselors through various social media and online tools. The Coordinator will have a full range of marketing and recruitment responsibilities, including: managing email campaigns and inquiries; managing Admissions social media, online chats, and networking sites; and assisting with development and implementation of multimedia recruitment tools.
The Coordinator will also review and make decisions on students' applications for admission to the University. The Coordinator's overall purpose is to support the department by researching, proposing new and creative ideas, and utilizing and implementing technology resources to ensure that prospective students have been personally, efficiently, effectively, and knowledgeably served, while working for the highest yield of enrolled students from the admitted group. Minimum Qualifications Master's degree in Student Personnel Services or a related field and 2 years related experience, or a bachelor's degree and 4 years related experience. Preferred Qualifications A degree in marketing, public relations, advertising, or journalism is preferred. Knowledge of secondary and post-secondary school systems desired. Demonstrated success and proficiency desired for various forms of social networking sites/media and other means of online communication.