Job ID: 2012-39062
# Positions: 1
Location: US-AZ-Phoenix
Posted Date: 11/30/2012
Division: Carrington Colleges Group
Department: Marketing
Employment Type: Temporary Part-Time
FLSA Status: Non-Exempt
Overview:
The purpose of this position is to assist Carrington Colleges Group, Inc. with marketing data analysis, prospective student inquiry generation, social media, and marketing campaign tracking. This position reports to the Senior Marketing Manager and performs a variety of general administrative duties as well as analytical functions of moderate complexity in support of the marketing department.
Essential Duties and Responsibilities:
Essential Duties and Responsibilities:
- Data analysis of marketing campaigns. This is primarily done through the extraction of data from various reports and organizing in Microsoft Excel documents. Advanced knowledge of MS Excel usage is strongly preferred, including the use of pivot table and view lookup functionality.
- Assist with implementation of digital marketing campaigns, including display advertising, 3rd party vendors, and paid search.
- Assist with the implementing television, print, and radio marketing campaigns, and tracking the results of those campaigns.
- Assist with the production of various reports for the Inquiry Generation team. This will include some data entry.
- Perform additional duties as assigned
Qualifications:
- Ideal candidate is pursuing a Bachelor’s degree in Business, Marketing, Finance, Accounting, or a related discipline with fundamental knowledge of data analysis, marketing fundamentals, writing, and editing with an eagerness to learn the full implementation of conducting direct response marketing campaigns.
- Superb MS Excel skills, very detail oriented, and strong organizational skills are required.
- Comfortable and able to interface with key internal and external stakeholders with a high degree of professionalism.
- Prior marketing work experience is not required, though candidate must have an ability to absorb new concepts quickly and be a team player who is also capable of working independently.
- Working knowledge of other MS Office applications is desired. (PowerPoint, Word, Outlook)